Trinidad and Tobago is well known for its carnival celebrations, as visitors from many nations attend these celebrations. Despite this, carnival is only one aspect of tourism in T&T. Eco tourism being the major interest holder year round. The recent drive to protect and develop the environment in Trinidad and Tobago by organisations such as the Tourism Development Company along with support from the Minister of Tourism Dr. Rupert Griffith allowed for the launch launched several public sensitization projects in local schools to educate children about the benefits of tourism as a career, in an effort to have a better idea of the opportunities within the field. This coupled with the newly unveiled primary mandate of the Ministry of Tourism which was held at the National Carnival Commission Suite at the Grand Stand. The plan underlined several initiatives to address problems such as employment and the development of the local culture.
With the allocation of 100 million dollars to the tourism industry, coupled with the 1.8 billion allocated to the agriculture industry, there were expectations that the both industries would work in synergy to further develop each other. This development would lead to greater exposure as well as an increase of the promotion of eco- tourism within the country.
Sandra Perkins, the Chief Executive Officer of the TDC commented at the unveiling of the mentioned initiative, stating that there was a directive to develop a tourism capital and trademark to allow for greater international promotion. This was planned in an attempt to make Trinidad and Tobago more popular destination for tourists in the global alcove.
“We want Trinidad to become a household name throughout the world.” The Ministry of Tourism is marketing on all social networks and with T&T embassies abroad.” Said Mr Griffith, pointing to new activities upcoming which are intended to hold Trinidad and Tobago in the global spotlight. One example is the upcoming cuisine competition which is supposedly a continuation of the Taste T&T International Culinary Festival which was held in the Hasely Crawford Stadium in November 2011.
Griffith continued by stating that the goals planned were not as implausible as previous initiatives and this was reinforced by votes from several European countries as the destination of choice. “Our mission is to become the first choice tourism destination of the world,” Griffith said.
While tourism has not always been the priority of Trinidad and Tobago as most of the budget is allocated to the development of the energy sector, recent plans seem to be in motion to better develop the various avenues within the country to allow it to be developed as popular tourist destination. This may be the start of the tourism industry becoming a major source of revenue for the development of Trinidad
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